Cultural Event Report Essay Example | Topics and Well Written Essays - 500 words - 7

Cultural Event Report - Essay Example Being given an assignment to write a report on any type of cultural event, I have chosen to go with a musical performance. The Madison Square Garden Concert given by the famous Latin singer, Marc Anthony on February 14th, 2009, was one of his best performances ever. This might have been the best Valentine’s Day for couples as on that special day they could watch such a great romantic, perform live on stage, so many passionate love songs. The arena was packed with more than 20,000 people and it was obvious that the tickets were all sold out. I was overwhelmed after seeing so many people all in one place, but it was no surprise knowing of such a strong fan base Marc Anthony has. Although Marc Anthony was late to his performance, Louie Vega kept us occupied with his comedy and we waited for the singing maestro. Once he came on stage, it felt like the whole stage just got electrified. Though there were some rude comments earlier about him being late, all that was forgotten as soon as people had the first glimpse of him. The concert was a mix of his Latin as well as English hits. This compilation made it all the more interesting and songs that were hits long back were brought back to life through his amazing voice. The atmosphere was very lively and energetic and so were his performances. One would expect artists to be better singing in studios, but Marc Anthony was exceptional and sounded much better in the live performance. He was not out of breath at any point of time and had great control over his singing. It was clearly understood that lip-synching was not meant for a powerful singer like him. The crowd had more females, but even then the number of males was not that less. The audience consisted of people of all age groups. This shows that he appeals to everyone, irrespective of gender or age. In all the darkness among the audience, flashes never stopped, people had all sorts of gadgets recording the brightest

SWOT Analysis of the Fast Food Industry in the UK Essay

SWOT Analysis of the Fast Food Industry in the UK - Essay Example The difference between fast food items and casual restaurants is blurred by many people over the time. Fast food has existed in the UK, since the Roman times. Here fast food is considered as meat pies and anything which is fried or battered. The number of fast food restaurants has increased during the past few years and has 25 per cent of fast food restaurants in the world. Fast food recipes have been adopted from other cultures, such as Pizzas, Noodles and Kebabs. (Fast Food Factsheet) A major strength for this industry is the growing market. There are a lot of aspects of the market which can be covered and not many people have ventured into these markets. Also, once a customer is hooked onto fast food, not many other types of food taste good to him. He keeps coming back, thus brand loyalty is high in the fast food industry. The variety of fast food available makes this industry more attractive to the owners and the consumers. Eating out is not only about having food anymore, it is getting to know about other cultures and mixing around. An individual can not possibly cook so many cuisines; the concept of fast food makes it possible for everyone to try something new. The prices are also not very high, which enables people from all backgrounds to be able to enjoy this food. Globalization has enable restaurant owners to diversify themselves by providing different types of food to individuals. For example; people are more willing to eat raw fish today than they were twenty years ago. (Stage Model Research) The market for food is very recession proof because of the need to eat on a daily basis and the relatively lower costs just add more to this situation. Since fast food is not perceived as a luxury item, people are more willing to spend on it and will not think twice about it. (Food & Coffee Franchises) One of the major weaknesses for this industry is that obesity has become a growing problem for the